Secret of Human Mind – Brain Science Winning the Email Marketing

Scientists have been conducting research for years to unlock the secrets of the human mind, and we’re pretty obsessed with it. But our synapses really start firing when we think about how brain science can be applied to email marketing. It’s fascinating stuff — and smart marketers are taking notice. And because you may or may not get excited about your very own pair of safety googles and test tubes, see how six top brands are using the latest research to get brilliant email results.

Your brain on email: The Science to Winning the Inbox

In this guide, you’ll find 6 fascinating brain science facts complete with examples of how brands are using them to get better results in the inbox.
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LinkedIn eBook: Discover How Singapore’s Top Sellers are Closing Deals

We sought after the best B2B sales professionals out there so we can find out how they smash quotas. For the first time ever, we’ve created a report that’s specific for sales professionals in Singapore.

LinkedIn eBook: Discover How Singapore's Top Sellers are Closing Deals
LinkedIn eBook: Discover How Singapore’s Top Sellers are Closing Deals

What’s inside:

  • Discover what gives sales professionals a competitive edge in Singapore
  • Find out what’s the No. 1 factor in closing deals
  • Take a look at what’s contributing to the success of millennial sellers
  • And much more!

Empower your sales teams with The State of Sales 2019 – Singapore Edition.
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Digital Marketing Channel Trends in 2019: Top Channels that Delivers Highest ROI

With 2019 fresh and new, it can be said that most businesses and digital marketers are starting to finalize their strategy for this year, while some might still determining the budget they’ll be willing to invest across channels they are already or planning to leverage in the next 12 months.

Before you decide which digital marketing channels you should focus on 2019, it is first essential that you understand how each one has performed for the past recent years.

Just as you wanted to utilize the channels that will get you the most out of your time, you also want to ensure that you’ll only be investing in channels that will deliver the best ROI for your money as possible.

As it is often said, selecting the right combination of channels is crucial to improving the overall success of your digital marketing campaign. If you haven’t done that critical step yet, let us help you as we detail in this infographic the top digital marketing channels that deliver the highest ROI.
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11 Important Sales Enablement KPIs for Marketing Leaders to Prove The Contribution to Revenue

Prove the value of your marketing activities and contribution to revenue across the sales and marketing funnel. Imagine being able to walk into a meeting and say, “this is what our content has done to accelerate deals, the amount of revenue it has affected, and the ROI of our overall content strategy.”

11 Important Sales Enablement KPIs for Marketing Leaders to Prove The Contribution to Revenue
11 Important Sales Enablement KPIs for Marketing Leaders to Prove The Contribution to Revenue

Every marketer dreams about proving ROI and the Information Age has finally made it possible for marketing teams to get concrete numbers on the success of various campaigns, but proving the value of your marketing activities, especially content production, can be challenging if you’re not tracking the correct KPIs.

With all the data out there, how do marketers know which KPIs provide the best insight into the health and success of their marketing activities?

11 Important Sales Enablement KPIs for Marketing Leaders to Prove The Contribution to Revenue
11 Important Sales Enablement KPIs for Marketing Leaders to Prove The Contribution to Revenue

Read on this article to learn the top sales enablement KPIs for improving internal marketing efficiency, having better visibility into content usage and proving content value:

  • The top KPIs for improving internal marketing efficiency
  • The content engagement analytics that prove value
  • How to have better visibility into what content sales uses most often

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100 Important Customer Service Satisfaction Statistics and Trends for 2019

With recent advances in digital and communication technologies, customer service has been changing quickly. Social media interactions between customers and businesses are driving engagement to new levels.

100 Important Customer Service Satisfaction Statistics and Trends for 2019
100 Important Customer Service Satisfaction Statistics and Trends for 2019

Attitudes and expectations are changing, driven by millennials who are placing higher demands on customer service. Well-informed customer service department can make a huge difference by capitalize on new technologies while navigating a complex customer-centric marketplace. Here are 100 stats that can help you achieve a higher level of customer service satisfaction.

100 Important Customer Service Satisfaction Statistics and Trends for 2019

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