When you’re looking to boost your website’s SEO, finding profitable long tail keywords is essential. Long tail keywords, which refer to phrases comprised of three or more words, are often more specific and are often associated with lower competition than broader, more popular keyword phrases used by your target audience in their web searches.
However, this doesn’t mean that they are not valuable, as they can often attract higher intent website visitors seeking specific information. These keywords are highly specific, typically have low competition, and can be a great way to generate high organic search rankings. As a result, it is important to know how to find low-competition but high-demand profitable long tail keywords. By doing so, you can increase your website’s visibility and capitalize on increased website traffic.
However, the challenge with long tail keywords is that it can be hard to find keywords that are both profitable and low competition. If you choose a keyword with high competition, you may find yourself competing with a lot of other websites. On the other hand, if you choose a keyword with low competition, it might not be profitable.
In this blog post, we’ll discuss how to find and use profitable long tail keywords with low competition but high demand to increase traffic to your website, so you can maximize your SEO efforts. We’ll look at the importance of keyword research, how to find potential long tail keywords, the importance of understanding keywords related to your niche, and how to use the tools and techniques that can identify these keywords in order to help you optimize your website and ensure that your content is properly targeting the right audience.
Use keyword research tools
There are many keyword research tools available can help you find low competition but high demand long tail keywords by providing search volume, competition, and related keywords. You can use keyword research tools like Google Keyword Planner, SEMrush, Ahrefs, Moz Keyword Explorer, and Ubersuggest can help you find long tail keywords with high demand and low competition related to your topic. These tools can provide you with a list of relevant long tail keywords, along with data on their search volume, competition, CPC, and difficulty level for each keyword, and other important metrics, making it easier to identify opportunities for optimization.
Analyze related search terms
When you perform a search on Google, scroll down to the bottom of the search results page to find the “Searches related to” section. This section shows you other long tail keywords related to your search query that you can target.
Analyze your audience’s search intent
Analyzing the search intent behind a keyword can help you identify long tail keywords that have high demand but are not heavily targeted by competitors. You can do this by looking at the types of content that appear in search results for a given keyword and the type of questions people are asking related to the keyword.
Consider the intent of your audience’s searches. Use this information to create long tail keywords that directly answer their questions or solve their problems. Long tail keywords that provide specific solutions to your audience’s problems tend to have high search volume and low competition.
Use long tail keywords with buyer intent
Long tail keywords that indicate buyer intent, such as “best,” “top-rated,” “affordable,” or “discount,” often have higher conversion rates. Look for long tail keywords that include these types of words or phrases.
Look for gaps in content
Look for gaps in content related to your niche or industry. Identify topics that are popular and have high demand but are not being covered in-depth by other websites. This can help you find long tail keywords that are in high demand but have low competition.
Look for gaps in the market
Look for gaps in the market where there is high demand but low competition. Look for topics in your niche that are not covered by other websites. You can use tools like Google Keyword Planner, SEMrush or Ahrefs to analyze the keywords your competitors are targeting and find gaps in their keyword strategy that you can exploit.
Analyze customer pain points
Analyze the customer pain points related to your product or service and create content around those topics. For example, if you’re selling a weight loss supplement, you could create content around the long tail keyword “how to lose belly fat quickly” which is a high demand topic but may have lower competition compared to more general weight loss keywords.
Analyze your website analytics
Analyzing your website analytics can help you find keywords that your website is already ranking for. Look for low-traffic keywords that you may be able to expand on by creating content or optimizing your website.
Check your website’s analytics to see what search terms people are already using to find your site. You may find some long tail keywords that you didn’t think of before that you can optimize for.
Analyze your website’s search queries
Analyzing your website’s search queries can also be an excellent way to find low competition but high demand long tail keywords. Look for search terms that have a high volume of searches but are not being targeted by your competitors.
Analyze your competitors
Look at the keywords your competitors are targeting and see if you can identify any gaps or opportunities. You can use tools like SEMrush to analyze your competitors’ keywords and see which ones are driving the most traffic to their sites.
Analyze your competitors’ websites
Look at the keywords that your competitors are targeting and see if there are any long tail keywords that they may have overlooked.
Analyze your competitors’ keywords
Analyze your competitors’ keywords to see what long tail keywords they’re not targeting. You can use a tool like SEMrush or Ahrefs to identify the keywords that your competitors are not ranking for, and target those keywords to get a competitive advantage.
Look at what keywords your competitors are targeting. Use a tool like Ahrefs or SEMrush to see what keywords your competitors are ranking for and try to target some of the long tail keywords they’re not targeting. This can help you tap into a high demand market while still targeting a specific niche.
Use competitor analysis tools
Use tools like SEMrush, Ahrefs, and SpyFu to analyze your competitors’ keywords. Look for long tail keywords that have a high search volume but are not yet widely targeted by other websites. These can be great opportunities to capture high-demand traffic with less competition.
Use question-based keywords
People often search for answers to specific questions. Using question-based keywords, such as “how to fix X” or “what is the best way to do Y,” can help you find low competition but low demand long tail keywords.
Analyze your niche
Look for gaps in your niche and identify popular topics that have not been covered extensively. Then, create content around those topics using long tail keywords related to those topics.
Look at niche forums and communities
Niche forums and communities can provide valuable insights into the specific needs and interests of your target audience. Look for questions or topics that are being discussed and use them to generate long tail keyword ideas.
Analyze search engine results pages (SERPs)
Look at the search engine results pages for your target keywords and analyze the websites that are ranking on the first page. If you find websites that are less authoritative or less relevant, you may be able to target those keywords with less competition.
Use Google AdWords’ Keyword Planner
Use the Google Keyword Planner tool to find long tail keywords with high search volume and low competition. The tool provides data on the search volume and competition for each keyword, making it easier to identify those with high demand but low competition. By selecting keywords with high search volume but low competition, you can identify keywords that have a high demand but are not being targeted by many competitors.
Google Keyword Planner is a free tool that allows you to see the search volume of a keyword, as well as the competition level. You can use it to find long tail keywords that have high search volume but low competition.
Use Google Search Console
Google Search Console can provide you with data on the search queries that are driving traffic to your website. Look for long tail keywords that have a high click-through rate and low competition.
Use Google Trends
Google Trends is a free tool that can help you identify popular topics and keywords that are currently trending. It shows you the search volume of a keyword over time and helps you identify trends that can help you predict the popularity of certain keywords in the future.
Google Trends can help you identify popular topics and search terms related to your niche. Use it to find long tail keywords that are trending and have high search volumes.
Check Google’s People Also Ask section
Google’s “People Also Ask” section can be a great source of inspiration for finding low competition but high demand long tail keywords. These questions are typically highly targeted, specific and can help you identify what people are looking for.
Search for a general keyword related to your topic and scroll down to the “People Also Ask” section to find long tail keywords that are related to your topic.
Use Google auto-complete feature
Type in a general keyword and see what autocomplete suggestions Google provides. These suggestions can often include long tail keywords.
You can also use Google’s auto-complete feature to find long tail keywords. When you start typing a query in Google’s search box, it suggests several related long tail keywords that people are searching for. These suggestions can give you an idea of what long tail keywords you can target.
Google autocomplete feature is a great way to find low competition but high demand long tail keywords. When you type in a keyword, Google will suggest related searches that people are actually searching for. These suggestions can give you a good idea of the long tail keywords that are in high demand.
Use long-tail variations of popular high-traffic keywords
Take high-traffic keywords related to your topic and add a long-tail variation to them. For example, instead of targeting “SEO” as a keyword, try targeting “SEO for small businesses” or “SEO for e-commerce websites.” This approach can help you tap into a high demand market while still targeting a specific niche.
Look for long tail variations of popular keywords that have high search volume but lower competition. For example, instead of targeting “digital marketing,” target “digital marketing for small businesses” or “digital marketing for startups.”
Long-tail keyword variations of high-volume keywords can also be a great way to find low competition but high demand long tail keywords. For example, instead of targeting “marketing,” you can target “digital marketing for small businesses” to have less competition.
Use long tail keyword variations that are specific to your niche or industry. For example, instead of targeting a broad keyword like “digital marketing,” you could target a long tail keyword like “digital marketing for small businesses.” This will help you rank for specific search queries that have high demand but low competition.
Instead of using short, broad keywords, try using longer variations that are more specific. This will help you target a niche audience and get higher conversion rates. For example, instead of using “car insurance,” you could use “affordable car insurance for young drivers” to target a specific audience.
Use long tail keyword generators
There are many long tail keyword generators available that can help you find high-demand, low-competition keywords. These tools suggest long tail keywords based on a seed keyword you provide.
You can use long tail keyword generators like Long Tail Pro, Keyword Tool, and Answer the Public to identify high-demand long tail keywords. These tools use various sources to generate a list of long tail keywords related to your topic.
Use long-tail keyword modifiers
Add long-tail modifiers like “best,” “top,” “guide,” “review,” and “how-to” to your keywords. These modifiers can help you find long tail keywords with high demand and low competition.
You can add modifiers to your main keywords to create long tail keywords that are more specific and less competitive. For example, if your main keyword is “fitness,” you can add modifiers like “best fitness tips,” “fitness for beginners,” or “fitness for seniors” to create long tail keywords with high search volume but low competition.
Use social media listening tools
Social media listening tools like Buzzsumo and Hootsuite Insights can help you identify popular topics and trends related to your niche. This can help you identify long-tail keywords that are in high demand but may not have a lot of competition yet.
Use forums and discussion boards
Search for forums and discussion boards related to your topic and see what questions people are asking. These questions can often be used to identify long tail keywords.
Look at industry forums and Q&A sites
Industry forums and Q&A sites like Quora and Reddit can also be a great source of inspiration for finding low competition but high demand long tail keywords. Check out the questions people are asking, and you might find some new, highly targeted keywords to target.
Use Quora and Reddit
Quora and Reddit are excellent sources for finding long tail keywords. Look for questions related to your topic or industry, and note the exact phrases and words people use in their questions. These phrases and words can be excellent long tail keywords that you can target.
Look for questions
People often use search engines to ask questions. Use tools like AnswerThePublic, Quora, and Reddit to find out what questions people are asking related to your topic. These questions can give you ideas for long tail keywords with high demand.
Analyze customer questions
Check customer support emails, forums, and social media comments to identify common questions and concerns. This can help you identify long tail keywords that address specific issues and have high demand but low competition.
It’s important to focus on keywords that are relevant to your topic and audience, and that provide value to your content. Remember that finding the right high-demand, low-competition long tail keywords require a combination of research, creativity, and experimentation. It’s important to test different keywords and track your results to see what works best for your website and audience. Use a combination of these methods and analyze the results to find the best long tail keywords for your content.