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Tired of Instagram’s Repost Button? Here’s How to Turn It Off Completely

Can You Actually Remove Instagram Repost Feature From Your Content?

Instagram rolled out a new repost button for Reels and posts. Some people love it. Others hate it. If you’re in the second group, you’re not alone.

This button lets anyone reshare your public content to their own profile. Think of it like retweeting on Twitter or sharing on TikTok. The feature isn’t brand new to social media. But it’s fresh on Instagram.

Here’s the thing though. You have some control over this feature. But not complete control.

What You Can and Can’t Do

What you CAN do:

  • Stop others from reposting YOUR content
  • Remove the repost button from your own posts and reels

What you CAN’T do:

  • Hide repost buttons on other people’s content
  • Turn off the feature completely across Instagram

Think of it this way. You’re the boss of your own content. But you can’t control what buttons show up on other people’s posts.

When you turn off reposts for your content, the button disappears for everyone else. They won’t see it when they view your posts or reels. But you’ll still see repost buttons when you look at other people’s content.

Step-by-Step Guide to Turn Off Reposts

This works the same way on iPhone and Android. Just make sure your Instagram app is up to date first.

Here’s what to do:

  1. Open Instagram and tap your profile picture at the bottom right
  2. Tap the three lines (☰) at the top right corner of your screen
  3. Scroll down until you see “Sharing and Reuse
  4. Tap on “Sharing and Reuse
  5. Find the toggle that says “Repost on Posts and Reels
  6. Turn off the toggle by tapping it once

Done. The toggle should now be gray instead of blue. This means the repost button won’t show up on your content anymore.

What Happens Next

Once you turn this off, other users won’t see a repost button on your posts or reels. They can’t easily reshare your content to their own profiles.

But remember – you’ll still see repost buttons when you browse other people’s content. That’s because each person controls their own repost settings.

Why You Might Want to Turn This Off

There are good reasons to disable reposts on your content:

  • Keep control of where your content appears
  • Maintain your brand if you’re a business or creator
  • Prevent unwanted sharing of personal posts
  • Reduce clutter on your content’s engagement area
  • Stop content theft from accounts that repost without credit

Why You Might Keep It On

Some people actually like the repost feature:

  • Wider reach for your content
  • More engagement and visibility
  • Easy sharing between friends and followers
  • Community building around your posts

Instagram’s repost button isn’t going away. But you do have power over your own content. If the feature bothers you, turn it off. If you like the extra reach, leave it on.

The choice is yours. Just remember – this setting only affects YOUR content. You can’t control what buttons appear on other people’s posts.

This feature puts content creators back in the driver’s seat. You decide if people can easily reshare your posts or not. That’s actually pretty fair when you think about it.