Learn which question type to use in Microsoft Dynamics 365 Customer Voice surveys to capture the likelihood of respondents recommending a product or service. Discover why the Net Promoter Score (NPS) is the ideal choice for measuring customer loyalty and satisfaction.
Table of Contents
Question
A company uses Dynamics 365 Customer Voice surveys to capture customer feedback.
The company requires a survey that includes multiple questions. One question must ask respondents to rate the likelihood that they will recommend a product or service to a friend.
You need to create the survey and include the required question.
Which type of question should you use?
A. Likert
B. Rating
C. Ranking
D. Net Promoter Score
Answer
D. Net Promoter Score
Explanation
This item tests the candidate’s knowledge of question types that can be used to create a survey.
The Net Promoter Score question type asks respondents to rate the likelihood that they will recommend a product or service to a friend. The other question types do not do this. A Rating question shows one question only with an answer scale using stars, numbers, or smiley symbols. A Likert question displays a list of single-answer questions and a rating scale for the answers, so a respondent can select a value from the scale to answer each question. A Ranking question shows a list of items that the respondent arranges in order of preference.
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