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Salesforce AI Associate: How to Use Einstein Features to Boost Sales Efficiency and Effectiveness

Learn how to use Einstein features such as Opportunity Scoring, Lead Scoring, and Account Insights to improve sales efficiency and effectiveness.

Table of Contents

Question

Which features of Einstein enhance sales efficiency and effectiveness?

A. Opportunity List View, Lead List View, Account List view
B. Opportunity Scoring, Opportunity List View, Opportunity Dashboard
C. Opportunity Scoring, Lead Scoring, Account Insights

Answer

C. Opportunity Scoring, Lead Scoring, Account Insights

Explanation

The correct answer is C. Opportunity Scoring, Lead Scoring, Account Insights. These features of Einstein use artificial intelligence to help sales reps prioritize their work, identify the best leads and opportunities, and gain insights into their accounts. Opportunity List View, Lead List View, Account List View (A) are standard Salesforce features that do not use Einstein. Opportunity Scoring, Opportunity List View, Opportunity Dashboard (B) are partially correct, but they do not include Lead Scoring or Account Insights.

Opportunity Scoring, Lead Scoring, Account Insights are features of Einstein that enhance sales efficiency and effectiveness. Opportunity Scoring and Lead Scoring use predictive models to assign scores to opportunities and leads based on their likelihood to close or convert. Account Insights use natural language processing (NLP) to provide relevant news and insights about accounts based on their industry, location, or events.

Salesforce AI Associate actual real practice exam question and answer (Q&A)

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