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MC1217644: Branded meeting reactions in Teams Premium

Summary

  • Branded Meeting Reactions allow organizations to customize five standard meeting reactions with visuals that reflect their brand.
  • Custom visuals can include company logos, event-specific icons, or seasonal themes, enhancing meeting experiences.
  • Admins can configure these reactions through the Teams admin center and control which users can access different themes.
  • Meeting organizers can select a branded theme while scheduling meetings, offering flexibility in reactions based on audience and tone.
  • Collaboration with branding or design teams is encouraged to prepare and upload the necessary assets for customization.

Admin Impact: Medium
User Impact: Medium
Release Start: 01 Jan 2026
Release End: 01 Feb 2026
Services: Teams
Category: Stay informed 
Tags: New Feature, User Adoption, Admin Action

History

1/14/2026 Item Added to Message Center

Microsoft Message

Introduction

Branded Meeting Reactions extend the Teams Premium branding experience by allowing organizations to bring their visual identity directly into meetings. IT admins can replace the five standard meeting reactions—Like (👍), Love (❤️), Applause (👏), Laugh (😂), Surprised (😮)—with custom visuals that preserve the same expressions but reflect the organization’s brand. This creates more cohesive, on-brand meeting experiences for participants.

Organizations can use a variety of assets for branded reactions, including:

  • Company logos, mascots, or characters associated with your brand
  • Campaign or event-specific icons
  • Seasonal or holiday-themed visuals

Admins configure Branded Meeting Reactions through Customization Policies in the Teams admin center. Once a customization policy is assigned to users, they can choose which meeting theme to use when scheduling their meeting.

This message is associated with Roadmap ID 541830.

When this will happen

  • Targeted Release: We will begin rolling out late January 2026 and expect to complete by the end of January 2026.
  • General Availability (Worldwide and GCC): We will begin rolling out late January 2026 and expect to complete by early February 2026.

How this affects your organization

Who is affected:

  • Organizations using Teams Premium with customization policies enabled.
  • Admins managing Teams branding and meeting experiences.

What will happen

Admin experience:

  • Upload and manage branded reaction assets.
  • Decide which Teams Premium-licensed users or groups can access each theme.
  • Set the default meeting reactions for users, or keep the standard Microsoft Teams reactions.

User experience:

  • Meeting organizers can choose which branded meeting theme to use when scheduling a meeting based on themes assigned by admins.
  • Users gain flexibility to match reactions to the tone or audience of their meeting.

What you can do to prepare

Work with your Brand, Marketing, or Design teams to provide assets that can be uploaded.

Configure Branded Meeting Reactions in the Teams admin center:

  • Navigate to Meetings > Customization policies > Add a theme or edit an existing one, then go to the Branded Reactions section to upload branded reaction assets.

Learn more: Create and manage meeting themes for Teams meetings – Microsoft Teams | Microsoft Learn

Compliance considerations

No compliance considerations identified; review as appropriate for your organization.