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AI-900: How Can Azure AI Text Translation Simplify Website Localization for Global Audiences?

Learn how Azure AI Text Translation empowers businesses to localize website content and marketing materials effectively. Explore its advanced NLP capabilities for seamless multilingual audience engagement and enhanced global reach.

Table of Contents

Question

Which of the following Azure AI features for NLP workloads would help localize website content and marketing material for various audiences?

A. Key phrase extraction
B. Named Entity Recognition (NER)
C. Text translation
D. Opinion mining

Answer

C. Text translation

Explanation

Text translation directly addresses the task of converting website content and marketing material from one language to another, making them accessible and understandable for diverse audiences. This feature leverages neural machine translation (NMT) to deliver accurate and natural-sounding translations, ensuring clear communication across languages. Azure Text Translation is a cloud-based service offered by Microsoft that allows you to translate text between different languages in real time. Its key features include:

  • Languages list: Provides information on all supported languages for translation, transliteration, and dictionary lookup.
  • Translation: Translates text from one language to multiple target languages simultaneously.
  • Transliteration: Converts characters from one writing system to another, preserving pronunciation.
  • Language detection: Identifies the source language of a text snippet.
  • Dictionary lookup: Finds equivalent words and phrases in the target language, along with examples and grammatical structures.

Named Entity Recognition (NER) is a feature that does not translate the content itself. It focuses on identifying and classifying specific entities such as people, locations, and organizations within text.

Opinion mining is a feature that extracts opinions and sentiment expressed in text. It is not directly used for content localization.

Key phrase extraction is a feature that does not perform the actual translation. It identifies important phrases that summarize the content.

How Can Azure AI Text Translation Simplify Website Localization for Global Audiences?

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