Develop a comprehensive video marketing strategy to generate and nurture B2B leads for our <product/service>. Create concepts for video content across the entire buyer's journey, from awareness to decision. Recommend optimal video lengths, styles, and formats for different platforms and purposes. Outline a distribution strategy leveraging both organic and paid channels. Propose ways to integrate videos into our sales enablement process. Finally, suggest tools for video hosting, analytics, and lead capture, along with KPIs to measure video marketing effectiveness.