Cybersecurity Skills Crisis

Enterprises are under siege from a rising volume of cyberattacks. At the same time, the global demand for skilled professionals sharply outpaces supply. Unless this gap is closed, organizations will continue to face major risk. Comprehensive educational and networking resources are required to meet the needs of everyone from entry-level practitioners to seasoned professionals.
Continue reading “Cybersecurity Skills Crisis”

Smart Insights RACE Planning System for Digital Marketing

Plan: Branded content
Build an agile, strategic approach to digital marketing. Competition is fierce online. To win you need to Plan, Manage and Optimize digital channels against defined targets, SMART KPIs and a focused investment in content marketing, digital media and experiences. We believe an integrated digital strategy is essential to define new Segmentation, Targeting and Positioning for your online value propositions.
Continue reading “Smart Insights RACE Planning System for Digital Marketing”

Securing Mobile Workforce

Workforce Mobility is more popular than ever. For many businesses, it is not only a perk, but a strategic initiative. Having a mobile workforce doesn’t mean compromising on security, but it does require IT to rethink its security posture to take into account increased risks, training employees, ensuring best practices are instituted and having an actionable plan when things go wrong.
Continue reading “Securing Mobile Workforce”

WordPress to Enhance Content Creation and Improve Business

WordPress is the industry leader for simple yet powerful content management. If you’re shopping for a new content management system (CMS), or are building a new practice around one, there are many compelling reasons to consider WordPress. Check out all the ways WordPress can enhance content creation and improve your business.
Continue reading “WordPress to Enhance Content Creation and Improve Business”

The Biggest Workplace Trends for 2016

Employee Trends

Boomerang Employees will become accepted

  • A boomerang employee leaves a company but returns at a later stage.
  • In the past, almost 1 in 2 companies had a policy against re-hiring former employees.
  • Now more than 1 in 3 companies say they are more accepting of them.
  • Former employees are familiar with the company culture, don’t require as much training and can bring a new perspective.

Continue reading “The Biggest Workplace Trends for 2016”

Top 20 Reasons Why Startups Fail

No market need: Startups succeed because they are solving a particular problems users are experiencing.

Run out of cash: Startups can run out of cash not just when they are underfunded, but when they receive too much and spend recklessly.

Not the right team: Lack of motivation, expertise or common vision can all contribute to a startup’s undoing.

Get outcompeted: A combination of details, such as expertise, motivation or funding can lead to one startup outcompeting another.

Pricing / Cost issues: Some startups develop a great, but costly product, leading to underperformance in sales and revenue.
Continue reading “Top 20 Reasons Why Startups Fail”