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Why B2Bs should be Social

Facebook – Establish brand advocates. – Crisis communication – disasters only take a second to happen and then another second to go viral. You must have a community already established when this happens. Be Proactive. – Community partnerships – a great way for businesses to show their support of the community and make valuable partnerships …

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How Cloud Computing Growth

Total size of cloud computing industry to be $150 billion in 2014 as compared to $46 billion in 2008. The current spending for global public IT services in 2012 was more than $40 billion, but with a CAGR (Compound annual growth rate) of 26.4 percent for the period of 2012-2016, it is expected to reach …

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SMBs Digital Marketing Trends

How are mobile and social tools transforming the Way SMBs acquire and retain customers? The latest findings from the Local Commerce Monitor (LCM – Wave 17), BIA/Kelsey’s ongoing study of the advertising behaviors of small and medium-sized businesses (SMBs), indicate SMBs are increasingly embracing mobile and social platforms for improving operational efficiencies and promotion.

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