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SMBs Digital Marketing Trends

How are mobile and social tools transforming the Way SMBs acquire and retain customers? The latest findings from the Local Commerce Monitor (LCM – Wave 17), BIA/Kelsey’s ongoing study of the advertising behaviors of small and medium-sized businesses (SMBs), indicate SMBs are increasingly embracing mobile and social platforms for improving operational efficiencies and promotion.

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Managing Mobile in the Enterprise

Mobile App Management (MAM) controls access to internally developed and commercially available mobile apps used in business settings on both company-provided and “bring your own” smartphones and tablet computers. – 200 mil number of “mobile” workers that using mobile business apps in 2013. – 50% of mobile apps deployed will be hybrid by 2016. – …

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