What does your online profile photo say about you? The Duck Face What it looks like A picture of a girl pressing her lips together in a combination of a pout and a pucker, giving the appearance of a duck. What it means – You like attention and you want to look cute and sexy …
As more and more companies begin to offer employment opportunities in the social media world, many of us are trying to figure out how to get a food in the door. If you want to get into this field but your efforts have proved fruitless, look no further. The unofficial guide will set you on …
SaaS? Software-as-a-Service is a software distribution model in which applications are hosted by a vendor or service provider and made available to customers over a network typically the Internet. How is it different from other cloud models? IaaS: Infrastructure as a Service is a model where service providers offer pools of abstract IT infrastructure resources …
Description and Keywords meta tags No impact on your Google rankings whatsoever, so don’t be fooled or distracted by these. The Description Meta Tag can impact on Click-Through Rates from search resuts, so a well written one (if you have one at all) is essential. Paid links Don’t make the mistake of thinking this is …
These statistics will settle your superstitions about the effects social media marketing is having on its users. 1. 27% of total U.S. internet time is spent on social networking sites. (source: Experian) 2. 15% of total U.S. mobile internet time is spent on social networking sites. (source: Experian) 3. Social media produces almost double the …
2013 will house some of the biggest growth spurts in digital marketing that we’ve ever seen. The number of social network users is growing astronomically. There are now over 1 billion smartphone users on the planet and 175,000 new blogs born everyday. It’s clear that social, content, and mobile / SMS marketing are a key …
What is it? Social Business Collaboration enables companies to use social computing interactions to exchange thoughts and ideas in a way that is integrated with business processes. By utilizing social media-based interactions, users are able to leverage knowledge and collaboration at work just as easily as they casually communicate using social media in their personal …
1. Write for humans – optimize for robots It’s 2013 – nobody wants to read SEO content, not even the search engine! Everything points to the fact that Google prefers natural content to obvious SEO stuff. Moreover, there’s no point in great rankings if your content doesn’t convert. So focus on your fresh and bone …
Value Exchange Understand why audience values rather than assuming they have an innate fascination in your brand talking about itself. Disruptive Ideas We stop to notice ideas or concepts that challenge our understanding of the way the world works.
1. Fact: Post an interesting fact If you’re sharing a blog post or an online article, create a Status Update that features the most interesting fact or statement. This stirs curiosity in the readers and encourages them to click to your link. 2. Tip: Share a tip If you’re sharing a tip in a Status …
Top 5 Mistakes Ways People Leave Themselves Open to Compromise From Hackers including Assuming OS patching is good enough, Failing to enforce configuration, Not enforcing password policies, Not educating users and Insecurely storing data.
Learn what this trending marketing career has to offer. What does a social media marketer (SMM) do? Utilizing traditional marketing tenets and online media best practices, SMMs market brands in order to: – Drive traffic to website(s) to enhance the visibility of a brand, product, service, or person. – Develop relationships with key influencers and …
Maximize the reach of your social media posts by learning the best (and worst) times to communicate with your audience. For Facebook Best: 1pm to 4pm, traffic builds after 9am and peak time is Wednesday at 3pm. Worst: 8pm to 8am, traffic fades after 4pm and avoid posting on weekends.
Fans and followers: they’re a pretty big deal when it comes to marketing your business across web, from social media sites to review sites to blogs and articles. But do you understand what types of fans you have, and more importantly, how to connect with each of them?
Content Management Matters! – 27% of marketers say that managing a website is HELL! and only 38% believe their CMS ficilitates a brand-enhancing digital presence. What do marketers want from their CMS? – According to Client-side respondents, 87% expect a CMS to improve customer engagement. – Delivery levels for this are only 23%. – 78% …
