By expanding your company’s offering to include Unified Communications as a Service (UCaaS) solutions, such as Hosted PBX and VoIP services, you can empower customers with:
- Improved scalability and growth over time
- User-friendly features that can be customized to a customer’s needs
- The ability to connect remote employees to the business from anywhere
Read on this article to discover the unique benefits and opportunities that come with being a UCaaS reseller.
So, you’ve made the decision that it’s time for your company to expand its offerings with Unified Communications as a Service (UCaaS) such as Hosted PBX and VoIP services. The potential for growth with new customers, as well as a deeper share of the existing customers, is just too good an opportunity to pass up.
Assuming you’re not going to drop a hundreds of thousands (or millions!) of dollars on a Soft Switch or build your own solution from scratch, it’s time to decide which provider is the best fit for your business, and which provider has programs that will help you succeed in this new business line.
What Are The Top Features and Benefits of A Successful VoIP Reseller Program?
Easy to Use & Operate: Hosted PBX is easy to setup, and simple to use. Hosted PBX was designed to be user-friendly, while providing partners with the ability to customize as they see fit—no experience necessary.
Improved Scalability: Hosted PBX doesn’t limit your business’ growth. With a hosted system, you’re customers are able to scale up or down as needed, without the manual labor or wait associated with traditional phone lines.
Flexible Locations: With Hosted PBX, your customers can connect multiple offices, including mobile users! Your customers can access their business phone system whether they’re in the office, on the road, or at home.
Save Money Upfront: There are no heavy investments to getting started with Hosted PBX. That means you don’t need to purchase or maintain a cumbersome telephone system for your business.
Save Money Overtime: Hosted PBX systems also cost less to maintain in the long run, lowering your customers monthly communications costs, making the system a double threat for those looking for a better and less expensive business phone solution that provides serious ROI.
Considerations to Think About When Choosing a VoIP Reseller Program
Consider White Label vs. Agent: This is a big decision. Most providers have agent programs that can get your business up and running. But there are downsides to agent programs. They only pay 10-15% commissions, and your upstream providers brand is in front of your customer. White label solutions offer the most upside for service providers, keeping your brand front and center which helps your company:
- Control services provided to YOUR customers
- Create unique bundles
- Offer valuable, end-to-end solutions
Make Sure There is a Proven Training Program: You’re entering a new line of business, and your team needs to be coached in order to succeed. Make sure your potential provider has a dedicated training staff and a training module with provable success. Building a proper foundation can mean all the difference.
Pick a Partner with Feature Rich Services: Most businesses don’t need every little feature available for their phone system. What they do need is high quality voice and optimum uptime, including core features like:
- Full featured PBX in the cloud
- Call Control
- SIP Trunking
Make Sure They Have a Playbook for Success: You’re not reinventing the wheel; others have gone before you and there are best practices for running this new business readily available. For instance, some companies provide their partners with eBooks that help guide partners to success quickly and efficiently. Others provide more than e-books, including onboarding, partner materials, product updates, and whitepapers to educate others about your new service offering.