Search engine optimization has changed a lot in the past few years. Instead of just publishing text with the right keywords, small business marketers have to carefully engineer their sites so that they show up in search results. Here is a quick guide for SMB marketers looking to drive leads and encourage qualified traffic to […]
A mobile website mainly runs in 1 out of 3 configurations: Responsive web design, dynamic serving and separate URL’s. Google does not favor any particular URL format or configuration as long as the page assets are accessible to all Googlebot user agents. It is important that Google must understands your mobile site setup.
Let’s get your SEO Campaign 2015 ready with below 2015 SEO Checklist! Be Accessible Do’s Search Box – Ensure there is a Search Box panel on your webpage to aid in site navigation. Links – Links internally to other pages within your website, links allow Search Engines to crawl and index your other pages. Breadcrumbs […]
Launching a new website is chaotic due to the amount of work that must be done to ensure your website will perform its best and rank well. Often, the design and SEO process for launching a new website can take up to 3 months of work prior to the launch. During those months, you’ll need […]
The world of search engine optimization is wild and fast, which can make it tough to keep track of what to do and what not to do. How do you correctly optimize your website? How do you get your site to appear in Google and Bing search result? How do you tell who’s visiting your […]
We hear a lot about choosing the right keywords to drive visitors to your site. But search engines have become a lot more savvy. It’s no longer enough to simply pump your text full of the most-searched for words and phrases. Increasingly, search engines are looking to make sure your site and its content are […]
The Relationship between Social Media and SEO [Backlinks] Part 1 – Websites There has been a lot of recent talk about how social media is influencing SEO. This got me wondering about off-page SEO. So I collected data from websites and compared them with each other to check if social media influences SEO by helping […]
In the wake of continuous search quality updates targeting both on-site and off-site signals, high quality content is an essential element of any long-term SEO strategy. Quality content alone is however not enough in today’s very competitive online environment. A comprehensive content marketing strategy is the key to sustainable SEO.
Description and Keywords meta tags No impact on your Google rankings whatsoever, so don’t be fooled or distracted by these. The Description Meta Tag can impact on Click-Through Rates from search resuts, so a well written one (if you have one at all) is essential. Paid links Don’t make the mistake of thinking this is […]
1. Write for humans – optimize for robots It’s 2013 – nobody wants to read SEO content, not even the search engine! Everything points to the fact that Google prefers natural content to obvious SEO stuff. Moreover, there’s no point in great rankings if your content doesn’t convert. So focus on your fresh and bone […]