Branding and How it works in the Social Media Age

Social media handouts – Facebook: Twitter face-off

We ask 2000 US internet users if they belong to Facebook or Twitter?
– 85% Facebook
– 49% Twitter
– Many more have Facebook accounts.
– Prioritize building a Facebook community.

Then we asked them if they use Facebook or Twitter daily
– 74% Facebook
– 35% Twitter
– Facebook users are much more engaged.
– Participate daily.
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Hyper-V Jump Start and Microsoft Virtualization available at MVA

f you missed these two live Jump Start courses from the Microsoft Virtual Academy (MVA), you can still take advantage of the great complimentary training they offer by viewing the recorded versions: Introduction to Hyper-V Jump Start and Microsoft Virtualization for VMware Professionals.
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Microsoft released Office 2013 Quick Start Guides based on customer feedback

Microsoft released nine handy Office 2013 Quick Start Guides that introduce you to the newest versions of Microsoft Word, Excel, PowerPoint, OneNote, Outlook, Publisher, Access, Project, and Visio. Each guide provides helpful information based directly on feedback from customers.
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Reach Twitter on the sofa, on the move and in the moment

Twitter was born mobile. With 10 million users in the UK, people reach for Twitter on the sofa, on the move and in the moment.

– 80% of UK users access Twitter via a mobile device.
– Mobile users are 40% more likely than the average user to access Twitter more than once a day.
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The Next Social Trend is Mobile Video

With the increasing adoption of mobile devices and the popularity of video-sharing sites such as YouTube and Vimeo, it’s clear that mobile video will be the “next big thing”. The recent introduction of apps like Vine and Facebook’s mobile video sharing, shows that the social media landscape is broadening even further into video content. Check out these facts and learn why the rising growth in video adoption is significant for marketers.
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Searching for a home online – How Internet has changed the way people search for homes

The information below shows graphically and sequentially just how big an impact online and mobile searches for homes make. For those of you out there missing out on opportunity, the most convincing statistic below is, nearly everyone starts their home search online. Think about this as you browse the graphic.
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3 Ways to measure ROI of Marketing Automation

Adoption of marketing automation technology is expected to increase 50 percent by 2015. But while more marketers understand its importance, there’s still some fogginess on the best way to measure its ROI. Learn three ways marketing departments can measure the ROI of automation and gauge the impact it will have on their business.
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