- Well Designed Desktop website
- Mobile Responsive Website
- Blog Integration
- Business Address and phone number in the header and / or footer
- Customer Reviews / Testimonials page
- Contact page – Add a contact page with address, phone number and google map embedded of your address
- Redirect non-www to www or vice-versa
- Content – Have unique, original and high quality content on all the pages
- Keyword Research – Perform keyword research using Google Adwords planner
- Map keywords with different pages
- Clean url for every page – Keyword optimized url for every page
- Write unique titles for every page using the keywords
- Write unique description for every page using the keywords
- Heading Tags – Unique and keyword optimized h1 and h2 tags
- Alt Tags – Alt tags for every image
- Schema.org integration – Implement schema for the business name, address and phone number
- Internal linking – Internally link different pages of the website
- Facebook business page – Create a Facebook business page
- Add physical address, phone number, business hours, website address and introduction of your business on Facebook page
- Google Places Page – Claim existing Google Places listing or add a new listing of your business
- Address on Google Places – Make sure to use the exact address on Google Places as its mentioned on your website
- Website on Google Places – Add your website address to your Google Places page
- Categories on Google Places – Choose appropriate categories for your business on Google Places
- Pictures and images on Google Places – Add as mana pictures and videos as you can
- Introduction or About Us on Google Places – Write detailed and unique Introduction or “About Us” section for your Google Places page
- Business Hours on Google Places – Add your business hours
- Yelp business page – Claim Yelp listing of your business page and optimize it just like Google Places page
- Other local directories – Claim listing on all other local sites (Foursquare , Angies List, Yellowpages etc)
- Get reviews on Google Places – Get more reviews for your business on Google (Send emails to prior customers to write a review for your business on Google Places.)
- Respond to reviews – Respond to every Google or Yelp review of your business
- Google Search Console – Open a Google Search Console account for your website
- Google Analytics – Open Google Analytics account for your website and keep tracking your results
Source from 99medialab