Vertu, Luxury Mobile Phone Maker Acquired by Baferton with $61 Million


Vertu was just sold to Baferton Ltd. for about £50 million ($61 million), according to a report from The Daily Telegraph. Vertu offers customers and on-demand concierge service and ability to personalise handset by encrusting it with jewels. There are three Vertu Boutiques located on Madison Avenue in New York City, Wynn Las Vegas resort and on Rodeo Drive in Beverly Hills, California.

Vertu


Vertu is a powerful brand with an acknowledged market niche. I look forward to working with the team and providing the investment to enable Vertu to realize its full potential.

Spokesman for Hakan Uzan told the Daily Telegraph.

Read more on Tech Crunch: Luxury phone maker Vertu changes hands yet again

Baferton shares our vision: 1.5 billion smartphones are sold each year, and there is demand for a high-quality, exclusive product with associated services. Working with Baferton, we’ll be equipped to develop the Vertu business, the brand and the service.

Gordon Watson, Vertu’s chief executive said.

Read more on Androidheadlines: Exclusive Vertu Bought By Rich Turkish Tycoon

Source: The Daily Telegraph: Turkish exile snaps up smartphone maker Vertu for £50m

Additional Reference:
dktres: Ferrari Vertu Constellation Quest, o smartphone pra donos de Ferraris
oneclickwonders: World’s Top Ten Most Expensive Phones
NERD007.com: Vertu Constellation phone
ChinaHush: Shanzhai Cell Phone: 2009 Spring Honeysuckle limited edition made of enamel materials used in palaces
WatchFreeks: Vertu Constellation. The phone for the rich who don’t know any better…
GSM India: Firmware phones Vertu original news
M5Board.com: Bluetooth – Works fine w/ my vertu but not P910i
ILX Forums.com: More Reasons to Wish You Were Rich
Penmai: Top 10 Most Expensive Mobile Phones in the World

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